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Laman Rasmi Pustaka Negeri Sarawak

Baca.Reka.Cemerlang

POWER, DIVERSITY AND PUBLIC RELATIONS

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Call no.
: 659.2 LEE
Penulis
: Lee Edwards
ISBN/ISSN
: 978-0-415-81195-8
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Ringkasan

Power, diversity and public relations addresses the lack universities of diversity in PR by revealing the ways in which power operates within the occupation to construct archetypal practitioner identities, occupational belonging and exculsion. It explores the ways in which the field is normatively

constructed through discourse and examines how experiences of practicioners whose ethnicity and class difffer from the typical PR background shape altenative understandings of the occupation and their place within it.