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4. Using communication technology: creating knowledge organizations

Using communication technology: creating knowledge organizations

Call no.

: 658.4038 BUC

Author

: Bettina S.T. Buchel

Contributor

: Fiona Ravia Anak Asing

Summary

This book provides managers with guidelines for individual choice among communication media and goes on to suggest means of evaluating the outcome of communication technology strategy. The author shows how organizational use of communication technologies can lead the way towards the creation of knowledge organizations.