Sarawak State Library -

Marketing yourself

Call no.: : 650.1/CIL
Author: : Dorene Ciletti
Contributor: : Mohd Khadzrie Bin Mohd Ramzie Faizal
Summary: This book delivers a strong marketing framework and up-to-date business examples in the second edition of Marketing Yourself which helping readers to discover that selling themselves and their ideas is the key to success in business today. The updated text includes an increased focus on careers. This book also helps readers to make real-world connections to begin networking with professionals, as well as helps to match student interests and aptitudes to appropriate college majors and post-secondary education or training. In addition, planning a career In sections incorporate career clusters and present the necessary skills, education, work experience and industry opportunities for a variety of business-related career paths. This book also help to enhances classroom instruction with revised topics like leadership, corporate sustainability, social networking, and online career building and networking and helps readers to develop a self-marketing plan and portfolio based on their marketable skills and abilities, helping them chart a course to a successful future