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HALAL FOOD : PRODUCT MANAGEMENT FOR SMALL MEDIUM ENTERPRISE

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Call no.
: 338.19595/ NUR
Author
: Nurulizwa Abdul Rashid
Contributor
: Zuraidah Binti Mat
Summary
SMEs must ensure safe, high-quality, halal-compliant products by using certified ingredients, maintaining clean processes, and keeping strict records. Key steps: develop market-driven halal products, secure certification, work with certified suppliers, uphold food safety standards, and promote through halal branding. Strong management builds trust, growth, and access to global halal markets.